NEW MODELS, FITS, AND WASHES
SO COOL SO DENIM
THE NEW SPRING SUMMER 2025 CAMPAIGN
DIFFERENT TOGETHER
WARM, HAPPY, LIGHT: THE NEW PUFFER JACKETS
THE FUN IS OUTDOORS
STEP INTO OUR WORLD
THE NEW BENETTON APP
WELCOME TO BENETTON
Play again
Shop by Color
Get swept away by the colors START FROM HERE
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Benetton Home
Inside Benetton
History. Savoir-faire. Social commitment. Campaigns. Background. Discover United Colors of Benetton from the inside.
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New Spring - Summer 2025 Campaign
The brand carries its legacy into the future with a series of colorful, optimistic, and contemporary images that celebrate individual differences as the essence of being together.
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